"Reimagining Better Health" is a study initiated by GE Healthcare, unveiling perspectives from clinicians and patients to understand their vision for the future of healthcare. The creation of a new landing page was imperative to skillfully highlight the study's findings and provide users with the option to download the comprehensive report.
Collaborating with internal strategists and partners, I spearheaded the redesign of the "Reimagining Better Health" page on the GE Healthcare website. Through this effort, I skillfully showcased the study's findings, incorporating a blend of videos, statistics, and testimonials. The aim was to create a web-friendly experience that is both visually engaging and effective. Leveraging the new web styles and colors, the redesign ensured alignment with the brand while visually narrating the findings from the study.
View the live page here
Starting with wireframes in my website design is important to build a strong foundation and create a user-friendly experience. Wireframes act like a blueprint, helping me plan the website's structure and layout before working on the visual design. This way, I can strategically organize elements, map out navigation, and ensure everything functions well. Using wireframes early on allows me to identify and fix potential usability issues and refine the user interface. It's a key step in envisioning the website's structure, making sure the final design not only looks good but also operates smoothly, leading to an efficient and user-focused website.